Thursday 7 February 2013

main task ( not finished)

This week we have now been working on our idea for our main task. I have managaed to identify most aspects i want to include in my film opening. To help me do this we have watched many film openings with lesson time then taking detailed notes on what types of genre can do what to open their film also i have learnt how to make the opening very interesting to make many people want to know what happens yet.

  • The film openings we have watched include:
  • Stand by me directed by Rob Reiner in 1986
  • The princess bride directed by Rob Reiner in 1987
  • When harry met Sally directed by Rob Reiner in 1989
  • Misery directed by Rob Reiner in 1990

case study

We have also been working on two different case studies including Inception and The Dark Knight Rises both with have been distrubuted by Warner Bros. We have been identifying the target audience and the genre. We have also been looking into how these two films have become such a success.

We then starting looking into how these films were marketed, distrubuted and consumed.
I then idenfitied the types of marketing that was used such as viral marketing. Also the different types of adverts used.We looked into the conventional marketing used such as: posters, magazines and trailers. Also the digital advertising such as: websites , social network sites, blogs , games and viral pop up adverts. We then looked into the strengths and difficulties with the types of marketing that was used.

We also did allot of research and a case study on the massive distrubution company Warner Bros.I identified that they are vertically and horizontally intergrated. They are also the only international film company that have a studio in the UK. I did secondary research on them and used many websites to build a case study on them.

Intergration

This week we have been learning about institutions and organizations. Identifying the difference between vertical intergration and horizontal intergration.
We learnt that vertical intergration is when a company owns lots of other companies which are responsible for different stages of the film.
Also that horizaontal intergration is when a compamny owns lots of companies who all do the same things one particular company who owns lots of film production companies.

Media theory representations of sexuality

In media theory we have been identifying representation of sexuality. we learned how to identify the definition of sexuality also the different definitions of gender. I also learnt about different Ideologies such as the dominant ideology. we also learnt about the theorist Hegemony. We then learnt about how homosexuality can be represented in the media. Also what stereotypes of homosexuality exsist in the media.We then went on to identify many TV dramas that include homosexuality within their story lines.

This allowed me to have an understanding of how things are represented and portrayed within the media.Also how much of it stills exisists.

pleminary tast

For my pleminary task where we have to create a 1 minute film of two people having a conversation. I then went on to decide the scene interior being day time. I think wrote my
narrative which included:The scene begins with a guy walking into the room with an over shoulder shot of him walking through the door with a brief case slams it on the table and opens it. The other guy is sat down. I created this idea as i believed it could be strong and powerful statement made and would be able to encouparte the match on action well.

I then continued by writing my script and desinging my story board. By including how long each shot would last for and what type of shot it was. I also included the dialogue and timing.